John Wick: Chapter 4 — Continental Experience
An environment concept developed within UNIT9’s winning pitch for the official John Wick: Chapter 4 Continental Experience.
3D Environment Design · Lighting · Look Development · Pitch Visualization
Cinema 4D · Environment Design · Cinematic Lighting · Look Development · Pitch Visualization
Winning pitch project
Developed as part of UNIT9’s winning pitch for the official John Wick: Chapter 4 Continental Experience. The project explored immersive environments inspired by the Continental universe, translating cinematic references into physical experience concepts.
Translating references into a cinematic environment.
Working from limited visual references, the objective was to develop a unique environment concept aligned with the cinematic language of the John Wick universe.
One environment concept developed within a multidisciplinary pitch team.
Luis created the room concept shown here, including environment development, 3D modeling, materials, texturing, lighting, composition, look development and pitch visualization.
Building atmosphere through space, light and materials.
The environment was developed around cinematic storytelling principles: composition, lighting hierarchy, material contrast and spatial narrative.
Concept development supporting physical production.
After the pitch was selected, the team’s 3D concepts were used as visual references during development of the physical experience.
Luis contributed one of several room concepts. He did not independently design or physically produce the complete experience. View the official UNIT9 project ↗
- 3D environment design
- Cinematic lighting
- Look development
- World building
- Pitch visualization
- Immersive experience concepts